Thursday, 1 October 2015

'Shutter Island' Poster Analysis #1 - Thriller





This is the main theatrical poster for 2010's thriller film, 'Shutter Island' which is directed by Martin Scorsese. I really love this poster and think it represents the film as a whole incredibly well.

The way Leonardo DiCaprio's face and eyes are positioned in the poster are telling; his eyes are looking to his left which can suggest he has seen something he shouldn't of, or something that is indeed disturbing him. It makes him look very anxious which is why his face and eyes are this way. Furthermore, the fact that the rest of his face and background is in darkness adds to the atmosphere of the poster. It builds up on the idea that something very shady is happening in this poster, along with the expression on his face; the darkness in the background alludes to the mystery and sinister events that the viewer can expect to see in this film.

The tag line for this poster reads 'Someone is missing.' I really love this tag line due to how vague and ambiguous it is. Who is missing? Why are they missing? It is also a very blunt, and an extremely to the point sentence. As a result it sounds more dramatic and ominous, which I really like. The fact that underneath it is the titular island on the poster, it makes everything even more dramatic and exciting. The audience can assume that most of the film will take place on the island, given that it's in the title and on the poster, so how can someone go missing on an island that is surrounded by sea? This question will entice the audience into watching the film due to the ambiguity of the tag line and premise.

Lastly, the title 'Shutter Island' is in a large, red font that very much stands out from the rest of the posters dark colours of blacks and greys. This title leaves a harsh impact on the poster mainly due to its red colour, and bold, staggering font style.

Overall I think this is a very effective poster that draws in the audience with its minimalistic tag line and its captivating visuals.

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